SEATTLE, Oct 15, 2021 / PRNewswire / – Seattle Kraken, Climate Pledge Arena and Oak View Group (OVG) proudly announce Impossible Foods, one of the world’s leading environmental startups, as the leading food brand of the Climate Pledge Arena and the “official burger” of the. announced Seattle Kraken. The collaboration will serve as the linchpin of the arena’s environmental strategy and net zero carbon sustainability goals.
The Climate Pledge Arena will host two themed Impossible Foods marketplaces within the arena, one in the main hall and one on the upper level, that will offer a variety of unique Impossible dishes made specifically for the venue. Menu items include Impossible ™ Street Tacos, Impossible ™ Chili Fries, and other delicious dishes made with Impossible ™ Burgers and Impossible ™ Chicken Nuggets Made From Plants. Both products will also be offered at concession stands throughout the arena, and fans will be able to try free samples during the events.
Seattle Kraken and OVG have chosen Impossible Burger as the Official Burger of the Climate Pledge Arena because of its popularity with consumers and its significantly lower environmental footprint: Impossible Burger uses 96% less land, 87% less water and compared to traditional beef from cows produces 89% less greenhouse gas emissions. Impossible ™ Chicken Nuggets also have significant environmental benefits and were recently selected by seven out of 10 consumers in a blind tasting test against a leading brand of animal chicken nuggets. Both products offer the stadium the opportunity to achieve its sustainability goals while at the same time offering the fans the same classic comfort dishes that they love.
“We are committed to providing our fans with a world-class experience at the Climate Pledge Arena and to do so in a sustainable manner,” said Death of Leiweke, CEO of the Seattle Kraken. “That’s why Impossible Foods was the obvious choice for our signature burger and other stadium classics. It goes perfectly with all meaty comfort dishes that guests love, with a much lower environmental impact and without compromising taste or nutrition – a win for fans and the planet. “
“Climate Pledge Arena defines what it means to be a sustainable sports arena, and Impossible Foods is at the forefront of the sustainable food movement Dennis Woodside. “Impossible Burgers and Impossible Chicken Nuggets will be an integral part of the arena’s revolutionary sustainability goals, bringing fans the same iconic and memorable sports dishes they love without polluting the environment.”
The partnership will put Impossible Foods on the menu of the second most visited concert venue in the US, after only Madison Square Garden. The Climate Pledge Arena is powered by 100% renewable energy, produces no waste, does not consume fossil fuels and will be 100% single-use plastic by 2024.
About impossible foods:
Based in California Silicon Valley, Impossible Foods makes delicious, nutritious meat and dairy products from plants – with a much smaller environmental footprint than meat from animals. The privately owned company was founded in 2011 by Patrick O. Brown, MD, Ph.D., Professor Emeritus of Biochemistry at Stanford University and a former investigator for the Howard Hughes Medical Institute. Investors include Khosla Ventures, Bill Gates, Google Ventures, Mirae Asset Global Investments, Coatue, Horizons Ventures, UBS, Viking Global Investors, Temasek, Sailing Capital and Open Philanthropy Project.
About the Seattle Kraken
The Seattle Kraken are the National Hockey League’s newest franchise, which will play its first season in 2021-2022 at the Climate Pledge Arena in the Seattle Center developed by Oak View Group. Visit www.nhl.com/kraken for the latest news and information, including press releases, multimedia content, and the latest settings.
Via Climate Pledge Arena
The Seattle Center’s Climate Pledge Arena will be the world’s first net zero certified arena. It is intended to be a permanent and regular reminder of the urgency of climate protection. The Climate Pledge, founded by Amazon and Global Optimism in 2019, is a commitment by companies around the world to be Carbon Free by 2040. Home of the NHL’s Seattle Kraken, WNBA’s Seattle Storm, and the world’s greatest live music and event artists, Climate Pledge Arena opens in 2021. Learn more at www.climatepledgearena.com.
SOURCE Climate Pledge Arena