NEW YORK – (AP) – Richard Robinson, who, as the longtime head of Scholastic Inc., shaped the reading habits of millions of young readers through bestsellers like JK Rowling’s “Harry Potter” novels and a wide range of educational materials, reading clubs and book fairs, has passed away . He was 84.
The children’s publishing giant announced that Robinson died on Saturday, but did not immediately name a cause. According to the editor, he was in excellent health.
“We are deeply saddened by the sudden death of Dick Robinson,” the Scholastic board of directors said in a statement. “Dick was a true visionary in the world of children’s books and a relentless advocate of literacy and the education of children with a remarkable passion throughout his life.”
Under his leadership, Scholastic has grown to become the world’s largest children’s book publisher and has long announced that it distributes 1 out of 3 children’s books in the United States. The public company’s estimated net worth is around $ 1.2 billion, up from $ 1.6 billion in 2016, but well above a low of less than $ 800 million during last year’s pandemic.
In addition to the “Potter” books, Scholastic also publishes popular series such as “The Hunger Games” by Suzanne Collins, “Captain Underpants” by Dav Pilkey and “Clifford the Big Red Dog” by Norman Bridwell. Scholastic is otherwise an integral part of the classroom through its clubs, newsletters, and other programs, including a partnership with writer James Patterson. Participants in Scholastic’s annual Art & Writing Awards for undergraduate students included Robert Redford, Stephen King, and Lena Dunham.
Librarian of Congress Carla Hayden tweeted Sunday that “Robinson was a giant and a legend in children’s literature,” citing his “enduring legacy” as a supporter of libraries and reading.
Robinson’s survivors include two sons he had with Helen Benham, from whom he is now divorced.
Born in Pittsburgh and a graduate of Harvard College, he was the son of Maurice R. Robinson, who founded Scholastic as a classroom magazine in 1920. The younger Robinson worked, among other things, as an English teacher at a high school and as a bricklayer before joining Scholastic in 1962 as assistant magazine editor.
“I wanted to be a teacher and a writer – switching to Scholastic was never a consideration and my father knew it,” he told Chief executive.net in 1997.
He rose to President in 1974, CEO in 1975 and Chairman of the Board in 1982, the year his father died, and changed the company fundamentally. Robinson’s time at Scholastic was marked by global expansion into the book and education market as well as into television programs through “Clifford”, “The Magic School Bus” and other series. He also endured financial ups and downs, even with the historic success of “Harry Potter” and occasional skirmishes with censors disapproving books such as “Potter”, “Captain Underpants” and Alex Gino’s “George” as inappropriate for younger readers. Scholastic books were often on the American Library Association’s annual “Book Challenged” list.
“We strongly believe that our books and magazines must cover difficult topics that are relevant, even if we get backlash or are boycotted,” Robinson told The Associated Press in 2020.
Robinson led historical changes in business and culture, be it the rise of digital media or an increased emphasis on diversity and reviewing the past. In 2016, Scholastic drew “A Birthday Cake for George Washington,” a picture story about one of Washington’s slaves, after widespread allegations that the book portrayed a benevolent portrait of enslavement. This spring, Pilkey agreed to withdraw The Adventures of Ook and Gluk because of “harmful racial stereotypes”.
Speaking to the AP last year, Robinson said that Scholastic aimed to educate readers in an impartial manner.
“We deal with issues like global warming and racial inequality in a way that doesn’t polarize the issue, but rather gives standpoints on both sides and is a balanced neutral position, but is not in a sense of boring,” he said. “Here are the arguments on the other side. Here is what people are saying. Here are questions you can ask in order to form your own opinion. “
Robinson is a past chair of the Association of American Publishers industry group and a member of the Association of Educational Publishers Hall of Fame. In 2017, Robinson received an Honorary Prize from the National Book Award for contributions to the literary community. Two years later he was quoted by PEN America for his contributions to free speech.
“Working with you and the Scholastic team on Harry Potter has been one of the greatest and most meaningful partnerships in my life,” Rowling, the British author for whom Scholastic served as the US publisher of her Potter books, said in a statement from Intended for the PEN Award in 2019. “There is a unique relationship between writers and the publishers who have supported them – and you, Dick, have supported me and my work in countless, indescribable ways.”
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